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​​I founded Square Path with the goal of leveling the playing field just a little for all the ambitious, talented, determined Solopreneurs and small business owners out there that struggle to prioritize very limited resources. ​​Solopreneurs face the unique challenge of wearing every hat—whether it’s managing finances, marketing, client relationships, or simply keeping up with the day-to-day operations of delivering their product or service. Very few of us are experts in all of these areas, Solopreneurs need help to succeed. There's just never enough time or energy to give every part of your business the attention it needs.
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​Prior to founding Square Path I held a number of leadership roles in the tech industry where I
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had the opportunity to develop a diverse set of skills. From building and growing teams to developing business plans, running complex operations and pitching new ideas, my background is rich in the practical, hands-on experience that businesses need to thrive. I’ve led customers through innovative change, marketed new services, and worked closely with investors to bring new solutions to life—all while navigating complex customer relationships and operational challenges.
​My passion for small businesses extends beyond my corporate experience. Over the years, I’ve mentored and supported solopreneurs and early-stage business owners, helping them, among other things, to develop business plans, increase sales, automate processes, and focus on their health and wellness. I’ve seen firsthand how these targeted actions can transform small businesses, fostering growth and efficiency.
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​​​​These experiences shape my approach to coaching and consulting. I believe in blending strategy with execution, providing the tools, insights, and partnership that solopreneurs need to build a solid foundation and scale confidently. Now, I’m dedicated to what I love most: helping small business owners bring their visions to life.
My mission is to offer accessible and affordable consulting services that empower solopreneurs to achieve their goals. Through tailored support, guidance, and accountability, we help our clients establish a strong foundation for long-term success.
Contact us for a no-cost, no-commitment consultation, and let’s explore how Square Path can be the right partner for you.
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Looking forward to seeing how we can help.
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Marina Keating
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